Taylor Swift may be kneading more than dough these days. Following her recent appearance on the New Heights podcast with Travis Kelce and Jason Kelce, fans are convinced the pop superstar is secretly teasing her involvement in the upcoming Super Bowl LX Halftime Show.
The speculation began after Swift, 35, opened up about her new obsession: baking sourdough bread. “It’s taken over my life in a huge way,” she admitted, adding that she thinks about bread “60% of the time now.” She described constantly experimenting with recipes, sharing loaves with friends, and soliciting feedback on her creations.
For Swifties, the timing and wording were too coincidental to ignore. Super Bowl LX will take place at Levi’s Stadium in Santa Clara — home of the San Francisco 49ers. Their mascot? None other than Sourdough Sam. Fans were quick to connect the dots between Swift’s sourdough chatter and the game’s setting.
The number “60” only fueled the frenzy further, with many interpreting it as a nod to the 60th Super Bowl itself. Adding to the intrigue, Swift thanked Jason Kelce for “screaming for, like, 47 seconds” during the podcast. Observant fans pointed out that her 47th Eras Tour performance took place at Levi’s Stadium in July 2023, creating yet another possible Easter egg.
Swift’s ties to Levi’s Stadium run deep. She played two sold-out shows there during her record-breaking tour, and her history with Bay Area fans has long been one of mutual admiration. The possibility of returning to the venue for the most-watched musical stage in the world feels fitting to many.
The NFL has yet to announce its Halftime Show headliner for 2026. Last year, Kendrick Lamar was revealed as the Super Bowl LIX performer five months before his electrifying set in New Orleans. Past headliners include Usher, Rihanna, Dr. Dre, and The Weeknd, keeping the standard sky-high.
While the halftime speculation simmers, Swifties do have one certainty to look forward to: her 12th studio album, The Life of a Showgirl, arrives October 3. The LP includes 12 tracks, alternate covers, and a collaboration with friend and Eras Tour alum Sabrina Carpenter. Swift reunited with powerhouse producers Max Martin and Shellback for the project, both of whom have crafted some of her biggest hits.
“It meant the world to me to have this creative experience where we knew we had to bring the best ideas we’ve ever had,” Swift shared on New Heights. “I also know the pressure I’m putting on this record by saying that, but I don’t care because I love it that much.”
Whether or not sourdough truly serves as a hint for the Super Bowl Halftime Show, one thing is clear: Taylor Swift knows how to keep fans guessing, baking speculation into excitement at every turn.